On this episode of Meeting Minds we sit down with Lori Pugh Marcum, the Events Content Director at EnsembleIQ and former Head of Meeting Innovation for MPI. Lori asks the question: If we can gather such great consumer analytics, why don’t our events have that capability yet? From there, we dive into the best ways to build events that give people what they need, and discover ways to build a customized event experience from start to finish. Listen now to this great episode!
On this week’s special episode of Meeting Minds we welcome the wonderful Kathryn Frankson, Director of Event Marketing at Informa, for an IN-PERSON recording! We talk about making your attendees feel welcome as events return, why attention to detail really does matter, and using empathy to build outstanding event culture. You don’t want to miss this episode of Meeting Minds!
This week on Meeting Minds we chat with the Vice President of Integrated Marketing Communications at E.L.F. BEAUTY, Patrick O’Keefe and CEO of LDJ Production, Laurie Dejong! We talk about brand storytelling, ways to wow your attendees, and how to make your company’s ‘boring’ meetings shine. Listen now to learn all about it!
This week we welcome Traci DePuy, Head of Global Events at Salesforce.org, to the podcast! We talk about what it takes to be a great leader, staying positive in challenging times, and organizing work streams to build a successful hybrid event. And, we try to answer the question: What’s the best way to motivate a team? You don’t want to miss this episode of Meeting Minds!
This week we welcome Sunita Devi, the Director of Events and Operations at NYU! We start by looking at the way events have changed in the past year, from fundraising to event operations. Later, we dive into tracking event ROI, how to implement post-event feedback, and making sure you pick the best vendor for your company. This episode is all about learning to succeed, you won’t want to miss it!